RUE21 DENIM
In conjunction with creative director Joie Dietrich de la Cruz, Two Eye Monkey created and produced a graphic denim-focused fashion campaign for rue21 for their back-to-school rebranding. A dynamic and diverse cast of personalities delivered the BTS message #YOUinrue across all platforms - web, in-store, and across social media. Final assets included videos, animated GIFs, and still and model photography.